How it started

Security advice for damsels in distress

What happens when male security staff tell women how to protect themselves in a conflict zone:

“Ladies,

[…]

Be careful when going shopping and never go alone except for unscheduled, short stops at your shops.  For proper weekly shopping, go with others and include at least one man who you think may be, or at least looks, like a kind of ‘rugged guy’!?? (not really joking here!).

[…]”

It was the security staff’s chance to gather all women in one room, lay on thick their protective charm and play captain save ’em’.

Now all the girls need are some rugged men!